A couple of years ago I made the decision to go “all in” when adopting a digital life. As a social media explorer I live a large part of my life online. That includes reading books on my Kindle and streaming music and TV across all my devices.
But I realised when I picked up a hard copy of a book to read, instead of reading it my Kindle, that it felt like I was going back to basics. And it was a good feeling. The more I thought about reading a hard copy of a book the more I thought about the analog life. There is a connection, to be an effective leader you must balance the digital and analog at all intersections of life.
Time is an asset and we’re all looking for ways to manage it better. You have heard the saying, “time is money”, before, but is it really?
As a leader time is essential. Interaction in digital channels is important, but it can take up a lot of your time and energy. You need to use it wisely. Carve out time so you can give freely to others in analog interactions.
The energy that you give in analog interactions with people creates a foundation for your leadership.
We all need a balance between our digital life and our analog one. That include conversations and the giving of time and energy.
As a leader it’s important to understand the value of real-time interaction. What we give to people both online and offline should be balanced and as effective as possible regardless of the format or delivery.
When leaders give time and energy to people, especially in an analog context, it builds trust.
Building trust feels good and makes people feel like they belong. As a leader creating space for the development of trust is one of the best things you can do.
It can start with a simple conversation.
So the next time you find yourself instinctively reaching for a digital solution, instead try going analog. I think you’ll be surprised with the result.